Since it’s inception in 2004, the FALSE brand has been driven by a spirit of strong individuality and resistance to the mass-elite culture. Lead by Le Messie and Amanda S, the brand has proudly grown it’s loyal customer base without having to sacrifice integrity and identity. Their portfolio now includes 6 more labels: Better Off Dead, Fucked Up Fiends, Fallacy of Rome with Lupe Fiasco, For King & Country, Black Metal Fixed and soon to be launched women’s line, Satinism while staying true to the core ideas envisioned by the one true rebel, Le Messie.
And with this, they are proud to release their latest offering, a collaboration between Better Off Dead and Fucked Up Fiends. Get them from the ANTI-ANTI online store.
