Continuing their 25th anniversary celebrations for this iconic runner from the 90s, Reebok has teamed up with Singapore’s Limited Edt to give their take on the iconic silhouette.
Similar to Limited Edt in previous collaboration with Reebok where they have teamed up with local designers and artist, this time they roped in talented local visual artist Jahan Loh. Jahan works primarily in the field of urban pop painting and his works have featured in innumerable art exhibitions all over the world. Not a stranger to sneaker design either having had numerous collaborations with various brands under his belt, Jahan worked with Limited Edt founder, Mandeep Chopra, to come up with their version of the Reebok Ventilator.
According to Mandeep, “it is always an honour to work with Reebok and the Ventilator is a great summer shoe – Its always summer in Singapore so the shoe is perfect for our weather and working with Jahan was a pleasure”. Similarly Jahan jumped at the opportunity to work on this project and went for this classic colorway.
They also drew inspiration from Limited Edts famous “ Vault” store and its lush interior to come up with this premium execution on the red and black Ventilator. Lush suede, patent leather and an interesting reflective black snakeskin print make up the upper material sitting on top an off white vintage outsole. 2 laces – One black and one reflective to match the upper print also gives the user a choice of a more clean look or extra pop. Jahan’s label branding and Limited Edt branding are found on the insole and the tongue calls out all the partners in this 3 way collaboration.
The Reebok x Limited Edt Made By Jahan will retail at S$169 and will release on 10th April at all Limited Edt stores and online at www.limitededt.com. The Singapore release comes with a special commemorative tee.
It will also be released globally on 11th April at select Reebok Certified Network stores.
Reebok Classic is exclusively distributed by RSH (Singapore) Pte Ltd, a subsidiary of RSH Limited.
