Congratulations to the Cleveland Cavaliers. If you didn’t know, they just became the 2016 NBA Champions, for the very first time in franchise history. In honor of the Cavs’ historic win, also as the first team in NBA history to overcome a 3-1 deficit and win, Nike released a video entitled “Believe,” which was created in celebration of the historic first championship for Cleveland and the first for the city in over 50 years. The spot includes fans from around Cleveland and features the team’s top players Kyrie Irving, Kevin Love, J.R. Smith and finals MVP LeBron James.
The Nike Zoom LeBron Soldier 10 iD, which celebrates today’s title, has a flexible, stretch-lined upper, responsive Zoom Air cushioning and increased lockdown through straps in the forefoot, midfoot and ankle.
Since he started wearing the shoes in game 4, James has averaged 34+ points, 12+ rebounds and 9 assists.
The Nike Zoom LeBron Soldier 10 iD will launch exclusively in colors worn by James during the finals, with custom options for a metallic swoosh, personalized lettering and black straps. It will be available on June 21 for a limited time, only on NIKEiD.
