Style and color come into play as Italian heritage brand, Ellesse opens its latest branch at SM Mega Fashion Hall. As the country’s latest retail hub for the best international fashion brands, SM Mega Fashion Hall served as the appropriate location for Ellesse’s latest branch.
A two-day event was held for the special launch last August 29 to 30, 2014, which capitalized on the use of “play” through the fun displays and the various activities that were prepared, was also meant to generate buzz for the new store location.
An Italian heritage sports and lifestyle brand that came to fame when it started outfitting A-list tennis stars as well as the jet-set elite of the 70s, Ellesse takes pride in its impeccable tailoring and sleek modern styling.
Guests were also treated to a photo booth so they can have a souvenir of their Ellesse experience when they share event updates on Instagram with the hashtag #togetherweplayph.
From its classic line of Ellesse pique polos to its line of footwear, the brand is able to capture the vivacious Italian spirit very well through its attractive use of colors and styles that complement today’s active lifestyle.
For more information, visit www.ellesse.com. Be the first to know about the updates and more, “like” Ellesse PH on Facebook.
Ellesse Stores are located at Bonifacio High Street, Alabang Town Center, & SM Mega Fashion Hall. Ellesse are also available at selected Res-Toe-Run and Bratpack outlets.